OK... but how? How do we get that business life?
The structure is simple:
Attract more people to your website.
Persuade them on your website or social media.
Follow up with them.
Sign them up and keep them.
Now, here's the tricky part... This might be simple... but the execution is the challenge. I've seen every type of question and challenge imaginable. This is what most studio owners find challenging:
Attract more people
How do I do that? I am already using ads but they don't seem to be working? How many people should be reaching out every month? I spent $500 on ads once and didn't get a single request - what's wrong!?
Persuade them on your website or social media
Do I have to write blogs? What about SEO? Lots of people come to my website but no one signs up - what's wrong!?!? I'm so confused about what should be on my social presence and website. Do I have to post every day? Should I use Facebook Ads or just boost posts?
Follow up with them
I follow up with people... but they just disappear... is it something I'm saying? Why do people seem so bored on the phone or in trial lessons? Why do parents ask tons of questions about my qualifications? Why do they seem suspicious?
Sign them up and keep them
What's a good retention rate? Why do people join and then immediately begin giving me trouble? Why do so many people quit after just 3, 6, or 9 months?
Do any of these questions resonate with you?
If they do, you are not alone.
Every studio we work with has problems in these four areas.
I created Studio Marketing Masterclass to address these issues and to help you build a marketing system that will SOLVE these problems.
We will build it together!
Click below to read a further description of the program.