Celebrate Others
Normally, when we write or post something online, we find it very difficult to talk about others. But why?
My impression is that we watch too much television. We think that promoting and mentioning products and brands is not good because it is free advertising.
Nonsense. The truth is that:
"If you are reluctant to name relevant brands,
you run the risk of looking overly self-promotional.
Worse still, you seem unreliable in your field
because you are not willing to give credit when it is due.
When you don't mention others,
others usually don't mention you.
Reciprocity is a fundamental principle of human psychology,
and if you intentionally remain silent when you might be speaking highly of a person or a brand, you are creating obstacles between you and larger conversations.
Finally, your brand (personal or corporate) may seem "ignorant", poorly informed, and therefore not worthy of further attention ".
Source: Amanda Natividad
The Case for Permissionless Co-Marketing
Be a Success Story
To get others to celebrate the good things you do, first and foremost become a success story for others.
Such as?
"The idea is essentially to become a success story for companies and influencers to post it, put it on their websites and so on. This can bring you more credibility, more exposure, more leads and more traffic.
Give it a try:
1. Make a list of products, services and content creators you love.
2. Choose potential authors with a large audience who are in your niche (at the same time, they should be small enough to see value in what you do).
3. Document any benefits you have received from their work. And while you're at it, compliment them by replying to their welcome emails, leaving high-quality comments on social media / blogs, sharing their content, etc.
4. When they are familiar with you, contact them to thank them and to share a detailed description of how they have helped you. Don't ask for anything.
5. At that point you stay on their radar. Communicate every 90 days, perhaps with a brief update on the latest victories you have achieved thanks to them. Not all companies will promote your story, but some will. "
Source: Growth Bites - Indiehackers
Tip: Use the "Poster Boy Formula" to reach new audiences
via Marketer Crew Newsletter
Promote yourself on Other Sites
It doesn't matter if you have a book, newsletter, new website, or podcast.
Unless you go out of your way to promote it and allow other people to taste what you are doing, you are literally:
Wasting your time
Delaying your growth and chance of success
Here is a good list of over 100 online places you can go to now to promote what you are doing.
Source: James Fleischman
Marco Cappellato
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