May 20th: Facebook Advertising: Audience Tips + What are Categories Once you find the “right” Audience for your ads, the cost per click/view drops. I have one easy way that I’ve found to build an audience quickly. Depending on your industry, you can’t advertise without selecting a category. We’ll cover who needs to use them and why.
You will learn: What is the fastest way to build an audience How to find the “right” audience for your ads What are “categories” and who needs to use them
June: We will be talking about Google My Business (GMB) and the power of your map listing. This is one of the most overlooked marketing tools and it’s really easy to use.
July: How to use Social Media to drive traffic to your website. We’ll talk about some of the tactics we use with our clients to improve their Google rankings.
August: Using LinkedIn for lead generation. We’ll show some examples of some Do’s and Don’ts on LinkedIn, plus how to search for prospects.
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