Subject: "Get a different toolbox"

Advice from Mike Rowe

10X Funnel Hackers

Mike Rowe is known as something that maybe isn’t the most attractive thing—The dirtiest man on TV. Why? He’s the host of the hit series Dirty Jobs. He’s also a best selling author, the host of the Facebook series Returning the Favor, the country’s leading advocate for skilled labor, and the CEO of the Micro Works Foundation.

01

"Years ago, I screwed up a foundation. I was probably 17 and [my grandfather] said “you know, you can be a tradesman if you want...just get a different toolbox. And that was kind of the moment where I thought, ‘Well, I’m not going to do the thing I thought I was going to do but that’s where I came from. I came from a little farm in Baltimore, grew up next to a guy that gave me some good advice and then I went about the business of doing weird and uncomfortable.’”

02

"Everything is sales. But the one thing that comes before sales is story, which means everything is story. You know, everybody is on their own hero’s journey in the market."


03

"When you’re big on small, there’s a humility in that. And form me, advice is tricky because you never know what people need to hear at a certain point in their lives. People need to hear the truth."

04

"The things I learned primarily from that group of entrepreneurs was, don’t follow your passion. Always bring it with you. Start with the opportunity, then figure out a way to be really, really good at it. Then figure out a way to love it. So it’s, you know, we might come at it from different sides, but in the end, every successful person I know, is passionate about what they do, and they’re good at what they do."


Note

The notes on this talk are a bit longer but it is because Mike Rowe is a great storyteller and I believe it is good to hear the whole story straight from his words so you can understand the importance of how to tell a compelling story.


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